Building Results, Not Just Websites
Expert WordPress & Shopify development with over 10 years of agency experience, delivering results-driven websites for businesses ready to grow.
Meet Craig Hall, Founder & Lead Developer
My journey into web development began in 2015. As a self-taught developer, I dove headfirst into the industry, driven by a passion for solving problems and building custom solutions. For over nine years, I've operated as a self-employed specialist, partnering directly with clients and embedding within agencies to lead complex projects.
I founded Creativo Solutions in 2023 because I saw a need for a more direct, expert-led approach. I believe clients deserve to work with the person who has the actual experience. When you partner with us, you're partnering with me and my network of trusted specialists—ensuring every project is backed by a decade of proven expertise.
Professional Journey & Milestones
Junior Web Developer
Lyles LtdStarted as a self-taught developer, rapidly adapting to business requirements and delivering bespoke solutions. Built custom websites from the ground up without relying on plugins.
Senior Web Developer
Glaze DigitalLed development for WordPress and Shopify projects, often acting as primary client contact. Designed and deployed high-quality sites with custom theme development.
Technical Lead
Glaze Digital / PowerToSwitchOversaw operations for energy comparison platform, leading development team and implementing functional improvements across multiple technical fronts.
Founder & Lead Developer
Creativo SolutionsFounded boutique development studio to provide direct client partnerships while leveraging extensive agency experience and technical expertise.
Technical Expertise & Development Approach
Over 10 years of hands-on experience with modern web technologies, specialising in WordPress and Shopify development with a focus on performance, SEO, and scalability.
Frontend Development
- HTML5 & CSS3
- JavaScript & jQuery
- Vue.js & Nuxt.js
- React & React Native
- Responsive Design
Backend Development
- PHP
- WordPress Development
- Custom Plugin Creation
- Database Optimisation
- API Integration
E-commerce Platforms
- Shopify Development
- Liquid Templating
- WooCommerce
- Magento
- Payment Integration
Performance & SEO
- Technical SEO
- Site Optimisation
- Core Web Vitals
- Semantic HTML
- Speed Enhancement
Development Tools
- Git Version Control
- NPM Package Management
- AI-Assisted Development
- Code Reviews
- Testing & QA
Project Management
- Client Communication
- Project Planning
- Team Leadership
- Agile Methodologies
- Stakeholder Management
Development Philosophy
Custom Solutions
Building from the ground up without relying on plugins, ensuring reliability and performance.
Continuous Learning
Always staying current with new technologies and methodologies to deliver cutting-edge solutions.
Quality Focus
Writing code and solving problems with the same dedication and enthusiasm as playing video games.
Agency Partnerships & Proven Results
Throughout my career, I've partnered with multiple agencies, often taking on leadership roles and managing complex client relationships. This experience has shaped my understanding of what clients truly need.
Why Agencies Trust Me
Reliable Project Delivery
Consistently delivered high-quality projects on time, often taking on additional responsibilities.
Client Relationship Management
Successfully managed direct client relationships, ensuring satisfaction and repeat business.
Technical Leadership
Led development teams, conducted code reviews, and maintained high technical standards.
Adaptability & Growth
Quickly adapted to diverse requirements and continuously expanded skill set to meet evolving needs.
"Craig's ability to understand complex requirements and deliver solutions that exceed expectations has made him indispensable to our agency operations. His technical expertise combined with excellent client communication skills sets him apart."
Specialisations & Core Services
From custom WordPress development to Shopify optimisation, I deliver solutions that drive real business results.
WordPress Development
Custom WordPress solutions from theme development to complex plugin creation.
- Custom Theme Development
- Plugin Development
- PSD/Figma to WordPress
- Performance Optimisation
- SEO Implementation
Shopify Development
High-converting Shopify stores with custom functionality and optimized user experience.
- Custom Shopify Themes
- Liquid Development
- App Integration
- Payment Solutions
- Conversion optimisation
Technical SEO
Technical SEO implementation focusing on performance, structure, and search visibility.
- Site Speed Optimisation
- Semantic HTML
- Schema Markup
- Core Web Vitals
- Technical Audits
Site Maintenance
Ongoing maintenance and optimisation to ensure peak performance and security.
- Regular Updates
- Security Monitoring
- Performance Tuning
- Backup Management
- Troubleshooting
Custom Development
Bespoke solutions tailored to specific business requirements and workflows.
- Custom Applications
- API Development
- Database Design
- Third-party Integrations
- Workflow Automation
Consultation & Strategy
Strategic guidance on technology choices, project planning, and digital growth.
- Technology Consulting
- Project Planning
- Code Reviews
- Team Mentoring
- Digital Strategy
Driven by Purpose, Powered by Passion
My work is deeply driven by my desire to make my family proud, and their support fuels my commitment to delivering exceptional results for every client.
Family-Driven Excellence
My work is deeply motivated by making my family proud. This personal drive ensures I bring passion and dedication to every project, treating each client's success as my own.
Continuous Growth
Passionate about continuous learning and exploring new technologies. Always eager to stay at the cutting edge of web development through hands-on experience and research.
Problem-Solving Passion
Writing code and solving complex problems gives me the same satisfaction as gaming. This genuine enthusiasm for the craft ensures creative and effective solutions.
Direct Partnership
Believing in the power of direct client relationships built on trust, transparency, and genuine investment in each project's success.
My Mission
To deliver exceptional web development solutions that not only meet technical requirements but drive real business growth. Through direct partnership, technical excellence, and genuine care for each project's success, I help businesses unlock their digital potential while building lasting professional relationships.
Ready to Start Your Digital Journey?
Let's discuss how my expertise can transform your digital presence and achieve your business objectives.