The Creativo Blog
Expert insights, tutorials, and strategies on WordPress, Shopify, and high-performance web development.
The Ultimate WordPress SEO Checklist for 2025
A fully updated, step-by-step 2025 SEO action plan for WordPress—from technical setup to schema, internal linking, and UK local ranking factors.
Why Custom WordPress Themes Outperform Templates
A deep dive into the performance, security, and SEO benefits of building a bespoke WordPress theme versus using a bloated, off-the-shelf template.
The Developer's Edge: Why Technical SEO is Non-Negotiable
A comprehensive guide showing why technical SEO—speed, crawlability, clean code—is the non-negotiable first step for any web growth, with UK case studies and actionable checklists.
WordPress vs Shopify 2026: A UK Developer’s E-commerce Guide
Up-to-date, no-nonsense comparison of WordPress and Shopify for UK e-commerce—including SEO, customisation, true cost of ownership, and local payment/shipping hints.
Core Web Vitals & Page Speed: How They Impact UK Business Revenue
Concrete, easy-to-grasp explanation of LCP, INP, CLS. Actionable page speed wins with GBP impact for British business sites—from e-commerce to lead-gen.
Custom WordPress Themes: Peak Security, Speed & ROI vs Templates
Breakdown of why lean, bespoke themes outperform generic templates—covering performance, security, flexibility, and measurable ROI for UK businesses.
10 Essential Shopify Apps for UK E-Commerce Success (2026 Edition)
Developer-curated shortlist for SEO, GDPR, reviews, shipping, and conversion—each vetted for performance and reliability for UK merchants.
Headless CMS Explained: Right for Your Next Project?
Definitive guide to headless CMS—architecture, pros/cons, cost, UK project use cases, and how to decide if you need it versus WordPress or custom app.
CRO Quick Wins: 5 Simple Changes to Boost Website Conversions Fast
Actionable, data-driven conversion tips—headlines, CTAs, mobile UX, trust signals, form design. Each mapped to UK user journeys with quantifiable uplift.
Local SEO Citations: Building Trust & Authority in Your Area
Why consistent local citations, NAP, and directories are the secret weapon for Google Maps and UK local search rankings. Actionable checklist included.
Schema Markup Demystified: Speak Google's Language for Better SEO
Unlock rich snippets and boost AI/Google visibility with step-by-step schema instructions for WordPress, Shopify, and custom UK sites.
Custom Web App vs. WordPress/Shopify: Making the Right Choice
When is a custom app the right move? Guide for UK businesses/tech leads comparing flexibility, cost, scale, and business logic versus standard CMS platforms.
Ultimate Google Business Profile Optimisation Checklist (2026 UK)
Actionable, step-by-step guide for optimising every aspect of your GBP—info, photos, categories, reviews—for top rankings in Google Maps and local organic results.
Website Security Fundamentals: Protecting Your Business & Customers
Complete, jargon-free UK guide for business owners on HTTPS, updates, backups, firewalls, plugin hygiene, and GDPR/data breach risks.
Google Consent Mode v2: What It Is, Why It Matters, and What It Means for Your Data (2025 UK Guide)
Google Consent Mode v2 is changing how UK websites collect and report data. Discover what it does, why it can’t fix all data gaps, and why you still need it for compliance and smarter marketing.
How to Implement a Google-Certified CMP for Consent Mode v2: A UK Step-by-Step Guide
Choosing and setting up a Google-certified Consent Management Platform (CMP) is the first and most critical step for GCMv2 compliance. This guide explains why a certified CMP is essential, how to choose one, and the key configuration steps for UK websites.
Advanced Consent Mode v2 Implementation: A Technical UK Guide
Go beyond basic compliance. This technical guide explains what Advanced Consent Mode is, how it enables data modeling, and provides the complete code for implementing default consent states using gtag.js for UK websites.
How to Track Featured Snippet & AIO Clicks in GA4: A Complete Guide with Code
Discover which of your pages are winning Featured Snippets and driving traffic. This guide provides the complete JavaScript and GTM steps to track SERP 'answer box' clicks as a custom dimension in Google Analytics 4.
Building a Winning SEO Strategy for Long-Term UK Market Growth
A full-funnel, multi-year SEO blueprint for UK companies: technical, on-page, authority, measurement, and real roadmap examples.
Power Up Your Website: The Benefits of Third-Party API Integrations
Guide to unlocking automation, new features, and business process efficiency on UK sites through API integration—real use cases for payments, shipping, CRM, and more.
SEO for AI Search (SGE): Is Your Website Ready for the Future?
The next wave of search is driven by AI, SGE, and entity optimisation. Actionable playbook for capturing visibility now—and future-proofing your UK SEO.
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